Our Best Cities for Military Retirement and Second Careers study is a making a big splash in the media. The team at Fleishman-Hillard PR orchestrated a great campaign for our USAA-sponsored study.
A big front-page above-the-fold feature in USA Today: Job-Seeking Veterans.
Articles on news sites across the country:
- Insurance News
- the Austin Business Journal
- WBAL Baltimore
- the Triangle Business Journal
- the San Antonio Express
- the Macon Telegraph
- the Omaha World-Herald
- the Birmingham Business Journal
Mentions on TV news broadcasts in:
- Huntsville, AL
- Anchorage and Juneau, AK
- Macon, GA
- Raleigh-Durham, NC
- Austin, San Antonio, and Wichita Falls, TX
- Richmond and Roanoke, VA
- Casper and Cheyenne, WY
As well as discussions on blogs, Facebook, and throughout the Twitter-sphere.
When a study has this kind of impact, it means that it has special resonance with the public. In this case, the issue of finding jobs for returning veterans has lately been a major news story, and a political football. Our study managed to be released at the height of this national concern, and provide some answers.